Empowering business owners to attract customers from search engines

I’ve built and optimized websites for search engines since 2002. Worked as specialist, manager and director at top digital agencies, SaaS startups and local businesses. My goal is to help business owners drive targeted traffic from search engines.

Connect with me on LinkedIn, learn search engine marketing with Search Friendly.

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“Alex educated our team, showed helpful tools and resources, figured out the most valuable thing to focus on.”

Andrey Khusid, Founder & CEO, Miro

Andrey Khusid

Founder & CEO, Miro


I’ve had a fantastic experience with Alex at Search Friendly. Our SEO coaching sessions were well-structured and incredibly helpful. We dove deep into real-world SEO challenges, which has significantly improved my understanding of the technical aspects of SEO.

Olga Baibarodskikh

Growth Marketing | Mentor | Reforge Alumni | Collaboration Enthusiast

Alex is an outstanding SEO coach, and I highly recommend him! Working with him has been an incredible experience. Alex tailored each session to my specific questions and goals, ensuring I always felt supported and heard.

Emily White

Digital Marketing Analyst, BrightPath Kids

I just wanted to thank you so much for your time yesterday. Light bulbs really went off for me and I feel like I have a much better understanding of what’s happening specifically with my client but with her particular SEO overall. Examples are the best!

Amandalee (Hatt) Sparks

Mindset & Marketing Coach, Spark the Joy