Search Engine Marketing Blog

I share my thoughts, ideas and helpful guides

WordPress spam comments & ways to fight them

I love Wordpress. I've built sites using wordpress and I do a lot of SEO work for clients based on Wordpress websites. I've been getting regular questions about Wordpress spam comments. So, I decided to write a post about dealing with spam comments on Wordpress sites....

On-page SEO Guide

This is a practical on-page SEO guide. Here I'm talking about key on-page elements that contribute to page relevance for specific keywords. What makes it unique is the fact that I'm using real life examples of the site in the "Calgary web design" field to show what...

How to create infographics

  You've noticed that recently I started sharing a SEO infographics and I hope you enjoy some of the best ones I'm choosing to share. In this post I'd like to go into how to create infographics. I'll briefly cover what it is and why it's good to use those in your...

Setting Linkedin Company Page for Clients

You offered a client to build a Linkedin Company Page. And the client agreed! However, you may realize that it's not that straight forward to do it if you're not your client's employee with a corporate email address. In order to create a Linkedin Company page two...

Does your website create duplicate content?

Duplicate content is bad. Just like breaching copyright law or cheating at the university (plagiarizing your friend's work). Google, in this case, the authority which will penalize your website for duplicate content practices by lowering your rankings or completely...

URLs for better SEO

  URL construction is one of the most frequent things being overlooked in the website design process. Way too often I see URLs that are long, not descriptive and confusing to both people and search engines. Here's an example of one that can be...

Domain options for great SEO

Domain is an important part of your overall SEO efforts. Good domains tend to get higher rankings in Google and Bing. Here I want to share a few things you want to keep in mind as it relates to having a strong domain for SEO purposes. Please note that in this article...

SEO hosting: what it is and why do it

  You've probably heard the term SEO hosting and may have wondered what hosting has to do with search engine optimization. Here's I want to share a few thoughts on the matter to help you decide if you need to change your hosting provider for the purposes of SEO....

Pinterest SEO: use Pinterest to improve rankings

  PinterestĀ is a new popular kid on the block of social media tools. As with many other social media profiles you get a profile page. In my case it's pinterest.com/zagoumenov. You can put this URL on you new business cards if you wish to connect your online and...

How to SEO your social media assets

By now you probably have a number of social media profiles created such as Twitter, Facebook Page, Linkedin profile, SlideShare account, etc. Although these are not located under your domain name, it is important that each one of those profiles is properly optimized...

SEO friendly images on your website

Earlier this week I talked about 5 reasons to SEO images on your website. In this post I'll talk about how to ensure you have SEO friendly images on your website or blog. There's a number of important image properties that should be taken into account: size, name,...

How to SEO your PDF files?

PDF stands for Portable Document Format and is an internationally accepted format for managing documents online. The chances are that if you have a website and distribute Word format documents or Power Point presentation they are in a PDF format. If it's not the case,...

One page websites SEO

A colleague, a client and a friendĀ Jo Williams recently asked me a question about one page websites SEO, specifically "Is it bad for SEO to have single page websites?". I wanted to share my response with you in hopes that the answer helps you in selecting your next...

Key elements of SEO analytics

A good friend of mine has recently asked me about key website analytics areas he should pay attention to. My head started spinning as the question was tooooo general. My response was that it depends on what you want to track and what your goals are. When we narrowed...

Google Plus and its SEO effects

My take is that Google+ is not a new social network. We have an existing network already, G+ and Facebook are just tools we choose to use to connect, share with and expand our existing networks. IMHO, Google just took the most important components of social...

SEO process & How to SEO your website

SEO (search engine optimization) usually consists of setup and maintenance work. Major part of the process below outlines the setup steps. Most of the time the primary goal of SEO process is to increase the number of visitors via improving rankings for target key...